How can you drive traffic to your artist profile?
Answer
One of the best ways to help your fans locate you is by choosing a GLARN handle and custom URL. This lets the world know they've located your profile.
Creating a simple, identifiable name also helps search engines (like Google, Yahoo!, and Bing) find you. One crucial fact to keep in mind is the more often someone searches for your name and clicks your GLARN profile, the higher you'll move up in search engine rankings. For this reason, you'll want to make sure you choose a name and URL that feature your professional band or artist name.
If you add extra info to your name (such as adding a phone number or gig announcement) or you change it frequently, this will throw off search results and lead to poor search engine rankings. If you sign up for a URL that doesn't feature your professional name, users will be less likely to locate your GLARN profile on an external or internal GLARN search.
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